Juan Carlos Campo Atayde was born in Manila on November 5, 1990 to actress Sylvia Sanchez and businessman Art Atayde. Arjo Atayde is the eldest of four siblings, namely, Ria, Gela and Javi. In 2012, Arjo decided to follow in his mother's footsteps and pursue his acting career. It should be noted that in Arjo's young career, he has a number of leading roles in Maalaala Mo Kaya episodes, which shows that he indeed inherited his mother's talent. In 2013, Arjo played the role of Rafael de Lara in the daytime teleserye, Dugong Buhay. This 2014, Arjo Atayde will be playing Alex Gonzaga's love interest in the remake of the popular Koreanovela Pure Love.